Why Hearts' Historic Title Tilt Shouldn't Come as a Shock.

HEARTS ON FIRE

Maybe the only surprising element of Heart of Midlothian's victory over Celtic in the Scottish top flight was the extent to which taken aback observers seemed when news of the outcome and its consequences for the top of the standings circulated. Although this 3-1 win at Tynecastle, which leaves the Jambos leading of the table and a significant margin ahead of Celtic, was seismic in nature, nobody who has been tracking the progress of either squad this season will have been even remotely shocked by the result.

Over the last four decades, the dominance of two Glasgow clubs of Celtic and Rangers have carved up the Scottish football between them, turning fitba to almost a joke in the process. Several matches into the current campaign it has become clear that Hearts – who number Stephen Hendry, Olympic champion and renowned actor among their celebrity fans – could be prepared to make their move while the Glasgow duo influence is freezing cold.

THE CHAMPIONS' DECLINE

While much of the attention in the Scottish game has been on the disastrous season being suffered by the Ibrox club, the complete turmoil of the situation at their stadium has resulted in that Celtic's comparatively less severe decline has been able to fester below the radar. The defending title winners have so far dropped 10 points from their opening nine fixtures this term under Brendan Rodgers. The Celtic manager has developed the distant look of a individual who can't stop consulting his schedule to find out how many days are left until his contract expires, and woke up this day to learn the answer is over two hundred.

"No one has put in more effort in my entire tenure here," he told the media following the loss, after they had questioned his appetite for anything resembling a championship battle. "Therefore the drive is there to attempt to flip the standards that we're at. It's absolutely fine, there is plenty of time."

NEW CHALLENGER

Considering the horrific beginning to the season being experienced by Rangers, the Celtic boss and his players could typically be anticipated to get away with their own failure to roar out of the traps, but this year an capital city challenger has entered the fray. Despite being forced to function with a budget that isn't so much a small portion of Celtic's as a comparative budgetary baw-hair, Hearts have introduced the investment and expertise of Tony Bloom to the SPL mix. In addition to investing £10m during the off-season, the Premier League figurehead has provided the club exclusive use of his top secret data-driven proprietary scouting recruitment tool.

In Oisin McEntee, Alexandros Kyziridis and Cláudio Braga it has allowed them to unearth hidden talents from an English lower-league side, the Slovak first division and the Norway's second division, among other exotic footballing outposts, for the combined cost of a modest car. Seen at their home venue on Sunday sporting a Hearts scarf, the notoriously astute professional gambler could be observed celebrating each goal with the gusto of a person who had almost certainly realized the oddsmakers had massively underestimated his side's chances of beating the struggling title holders, and placed large bets accordingly.

COACH'S REACTION

"In my opinion it's a statement win," said bearded team manager the head coach after his side's latest victory, their eighth win in nine outings. "It might be for those on the periphery. It could alter perceptions. It may confirm opinions that there's a fine line. But we must be realistic, we're really pleased with what the lads have given us. In terms of skill, we look in a good place, and certainly in fitness we seem in a excellent shape, so long may that continue. Naturally, this is not a situation that the team is accustomed to being in." Correct, the manager, it is not. But the glorious, data-driven truth is that for the first time in many years, the Scottish game might actually have a championship battle that a team other than the traditional powers can win.

Donald Howell
Donald Howell

A digital strategist with over a decade of experience helping businesses scale through innovative marketing and technology solutions.

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